Tyler Brûlé
Tyler Brûlé is the founder of Wallpaper*, Monocle, as well as the design agency Winkreative. Born in Canada as the only child of Canadian football player Paul Brûlé and Virge Brûlé an artist. Tyler Brûlé began his career as a reporter for the BBC before turning to print journalism. While as a freelance writer, he was shot at by a sniper in Afghanistan and lost use of his left hand. It was while recuperating that he came up with the idea for Wallpaper* (the stuff that surrounds you), a style and fashion magazine which stands as one of the most influential publication launches of the 1990’s. Known by insiders as the first publication to create bespoke advertising solutions now known as ‘advertorial’. Time Warner purchased the publication it in 1997 and kept Brûlé on as editorial director. In May 2002 Brûlé sold his stake in Wallpaper* to focus on Winkreative, the full-service branding and design agency he set up in 1998. The award-winning agency is distinguished by its international focus and global reach. In October 2006, he announced that he would create a new magazine, to be called Monocle. The second ground-breaking publication of his career Monocle is a global media brand that combines print, web and broadcast components with focus on current affairs, business, culture and design.
From the instant I touched the first issue of Wallpaper* I have been a ardent supporter of Mr. Brûlé and his efforts to distill a well capsulized dose of the finer things. Wallpaper hasn’t been the same since his departure, but recently the publication celebrated their 15th anniversary. An remarkable accomplishment considering our social and business climate. I encourage you to take some time to get familiar with the portfolio of Tyler Brûlé.